GEN Z’S FINANCIAL CULTURE OF PRESENT LIVING

Gen Z’s Financial Culture of Present Living

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, financial success adhered to a familiar pattern: gain gradually, conserve strongly, acquire a home, and plan for retirement. Yet Gen Z is coming close to money with a fresh point of view. Rather than focusing exclusively on lasting accumulation, this generation is prioritizing balan

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